Ultimately, all forms of media (TV, radio, smart phones, computers, tablets, MP3 players, entertainment systems, kiosks, etc.) will have access to the same universal, monolithic body of data and content. Some devices will only be able to access audio (audio players) and some will only access video (smart billboards), but most will be able to access all data and content, subject to the owner's subscriptions.

The Web 2029 movement is working with all interested parties to define what this will one day look like. We are actively imagining what it can be by the year 2029, but much of it will be in place in the not-to-distant future.

Web 2029 incorporates the following concepts, most of which are already being merged with the World Wide Web in some way:
  • Television Everywhere/WebTV
  • The Internet of Things (IoT)
  • Artificial Intelligence (knowledge management, speech recognition, and the original concept of the Semantic Web)
  • Virtual Reality (3D graphics, integration with physical movements in a simulated environment)
  • Augmented Reality (computer input via physical movements in the real world; example: Minority Report)
  • Protocols for content and devices, including input devices like smart phones and genuinely "universal" remote controls (including voice)

What people are calling Web 3.0 will be an early version of Web 2029. Web 2029 targets nothing short of the complete integration of all world data and content. This is sometimes referred to as "the metaverse".


The Web 2029 movement currently is targeting three of the above components with active quests:

  • Quest for a Universal WebTV (Television Everywhere/WebTV)
  • Quest for an Intelligent Coach (personal artificial intelligence, using the Web)
  • Quest for a Universal Device Protocol

The implications for advertising and edutainment (entertainment-based education) are unlimited. Working closely with the Edutainment 2029 team, the Web 2029 team will be focusing on these implications even as we work on implementation. Advertisers, educators, and content providers should all seriously consider partnering with Web 2029 and Edutainment 2029 to prepare for what lies ahead, in the not-too-distant future.



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